The history of Sterling Insurance Group

Sterling Insurance Group Limited prides itself on being a wholly independent and British owned company. The company has evolved over the years through acquisition and organic growth, and below is a detailed history of the company demonstrating how it has become a strong market force in the insurance industry.

December 2011 - Sterling Insurance Group achieved CII Chartered Status across Personal Lines and Commercial business.

November 2011 - Sterling formerly Albion Insurance Company Limited celebrated 60 years of trading with an event at the Cafe de Paris.

April 2006 -  John Blundell was appointed Managing Director of Sterling Insurance Group.

October 2004 -  Sterling Hamilton Wright was sold to Folgate Partnership. The sale of Sterling Hamilton Wright enabled the group to focus on its core underwriting business.

July 2003  - 60% acquisition of Yellowtag Limited. Yellowtag is a web based retrieval service and complements our product offerings.

December 2001 - Acquisition of the business of Crowe Life, a Lloyd's syndicate member, so as to strengthen and expand Sterling Life's existing life insurance portfolio

November 2001 - New company, Sterling Administration Services (SAS) was formed as a third party administration claims service to complement the services which could be offered, particularly in the payment protection market.

July 2001 - Albion Insurance Company Limited changed its name to Sterling Insurance Company. This unified the Sterling brand across all the composite parts of the Group.

January 2001 - Merger of Edgar Hamilton and F E Wright to form Sterling Hamilton Wright. The two Lloyds brokers were merged to strengthen Sterling's force within the Broker market.

June 2000 - Acquisition of F E Wright Limited, a reputable Lloyd's broker established in 1929.

November 1996 - Sterling launched into the Creditor market, offering a full range of Payment Protection covers to complement both Personal and Commercial loan products. Sterling acquired Edgar Hamilton Group, a Lloyds broker (Est.1914) who provided services both to members of the public and provincial intermediaries.

August 1995 - Sterling acquired Albion Insurance Company Limited. The Albion was established in 1951 and had a strong reputation for professionalism, expertise and performance excellence.

November 1994 - Sterling Insurance Group Limited was formed by Nicholas Cooper following the acquisition of Consolidated Insurance Group Ltd by GE Capital. The Company initially specialised in unregulated Term Life, Critical Illness and niche general insurance products.


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